Yacht RockaRita brings the beach-party feeling to town: live music, tropical hospitality and the RockaRita beverage brand, together in one experience.
Build a place to meet your customers, host your people and make your brand part of their favorite festival memory. Gilbert is the starting point for a vision that reaches coast to coast.
Proposed sponsorship packages are subject to availability and a final agreement. Scope, placement, hospitality and ticket allocations are confirmed with the production team.
Compare the partnerships
All amounts in USD. On smaller screens, swipe the comparison to see all five tiers.
Proposed Yacht RockaRita Gilbert sponsorship packages and benefits
Your partnership
Presenting
Admiral
Captain
Lieutenant Commander
First Mate
Sponsorship investment
$100,000
$75,000
$50,000
$20,000
$7,500
General admission tickets
20
10
8
6 per day
6
Yacht Club VIP passes
20
4
4
4
4
Sponsor tent / show booth
Inside / outside
Inside / outside
Outdoor
Outdoor
Outdoor
Private VIP deck + hosted bar & food
Included
Included
Included
—
—
Category exclusivity
Included
Included
Included
—
—
Name included in radio advertising
Included
Included
Included
—
—
Event-page website link
Included
Included
Included
Included
Included
Digital + print logo placement
Included
Included
Included
Included
Included
LED + jumbo-stage screen advertising
Premium placements
Premium placements
Premium placements
Included
Included
Private artist acoustic performance
Included
—
—
—
—
Venue naming + product placement
Included
—
—
—
—
Private SUV service during festival week
Included
—
—
—
—
Packages include sponsor-provided venue banners, cross-promotion opportunities and PA recognition as the event schedule allows. Presenting, Admiral and Captain include expanded entrance, VIP deck and side-stage branding. The Presenting package also includes ticket-face branding and premium screen placements; final locations and frequency are contractual.
Presenting — full highlights
Exclusive presenting title and category exclusivity
Private acoustic performance by a festival artist
Private Yacht Club VIP viewing deck with hosted bar and food each day
Product placement and exclusive venue naming rights
Dedicated private SUV service during festival week
Print and digital ticket-face logo placement
Exclusive front-stage top branding, entrance recognition and side-stage branding
Radio name inclusion and premium digital, print and screen placements
A shaded hangout. A hosted reception. A moment worth sharing. Let’s build the right place for your brand within the festival.
01
Put your name on it
Event and area naming rights, category exclusivity and Yacht Club VIP title opportunities, based on participation.
02
Host your people
Private receptions, shaded hospitality, premium stage views and select corporate uses of the venue.
03
Meet the crowd
Sponsor booths, product placement, sampling discussions and custom guest touchpoints.
04
Carry the story further
Co-advertising, sponsor recognition, website links and banners, plus signage throughout agreed event areas.
Before, during & after
A party worth talking about.
The sponsor plan connects paid media, artist channels and the festival experience so a partnership lives beyond the weekend.
Planned campaign investment$75,000+
The sponsorship deck commits this marketing budget across digital advertising, radio promotion and outreach.
Up to 10,000projected attendees per day in the sponsor plan, including VIP and sponsor areas
01
Digital & connected TV
Geographic targeting, search and display, email campaigns, sponsored content and website banners.
02
Social & artist channels
Event and partner posts, performing-artist pages, influencer collaborations, live coverage and behind-the-scenes content.
03
Radio & outdoor
Local and national radio promotion alongside strategic billboard placements and local outreach.
04
Print & publicity
Lifestyle publications, press releases, interviews, event programs, posters and flyers.
05
The festival itself
Lounges, sampling opportunities, branded activations, VIP experiences and face-to-face conversations.
The audience in view
Music fans. Experience seekers.
A planning profile centered on people who value music, shared experiences and a great day out.
60%
Ages 35–54
68%
Household income $100k+
View the complete audience planning profile
Gender
Category
Share
Male
52%
Female
48%
Age
Category
Share
21*
2%
21–34
12%
35–54
60%
55+
26%
Household income
Category
Share
$0–$50,000
14%
$50,000–$100,000
18%
$100,000–$150,000
27%
$150,000+
41%
Education
Category
Share
No college
15%
College
70%
Graduate school
15%
Source: Yacht RockaRita sponsorship deck. These figures are a planning profile, not verified demographics of Gilbert ticket buyers. Survey methodology is not provided. *The deck labels the first age category “21”; that label is reproduced here without interpreting it as an under-21 group. The $100k+ figure combines the two upper income brackets.
Good for music. Great for communities.
Bring the beach party. Build local connections.
The vision goes beyond a festival gate. Guests also discover local hotels, restaurants, shops and everything that makes a host town its own destination.
5,000–10,000guests per market in the series plan
$2–5 millionpotential local economic activity estimated in the deck for a 2–3 day format
Series planning estimates, not measured Gilbert results or a confirmed Gilbert duration. The deck cites nearly 12,000 guests over two days at Yacht Rock Detroit in 2026 as the precedent for the concept.